Our Ethical Practices
A sustainable product with a sustainable story.
Reducing our environmental impact has been important to us since the beginning. And this means being mindful and creative at every step of the material selection, design and production. Read on to know more about our ethical practices.
Diverting Plastic Waste
Yup, that’s our main thing. We handcraft our products with discarded plastic that would have otherwise ended up in the landfill or the ocean, adding to the global plastic waste crisis.
No New Plastic
Any woven fabric consists of the warp (the lengthwise white cotton yarn in the image above) and the weft (the horizontal green shades of plastic yarn).
Conventionally, nylon is used as the warp while weaving with plastic waste. It is sturdy and almost invisible. But it is plastic, new plastic. So for our products we have worked with the weavers to use organic kala cotton instead. It is a new look altogether and we love it!
Vegan and Chemical-free
We do not use animal products or by-products like leather, for example. Neither do we use its alternatives like fake leather that is made of harmful, plastic-based materials.
The plastic woven fabrics are tailored in combination with organic cotton that is naturally dyed with herbs, fruits & vegetables as opposed to conventional chemical dyes that are toxic for the workers, for us & for the environment.
Instead of working with the standard sheet sizes available with our weaving community, we asked for custom sizes specific to our products to ensure zero wastage during tailoring. We also work very closely with the tailors to ensure that they do not cut off the edges. Zero cutting, zero microplastics, zero-waste!
Our products are wrapped in paper, tied with a hemp cord and placed in a cardboard box or envelope. Everything is recyclable and can be composted at home.