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About
It all starts with crafting – seasoned hands on generations-old looms. The material came later: last week’s discarded plastic, collected before it reached landfill. The result surprises everyone who touches it.
Our Founder
Diti founded Théla after years of working inside traditional Indian craft communities. Alongside this, she educates about craft and sustainability – developing school curriculums, running workshops, and teaching crochet.
Coming face to face with the scale of plastic waste became a new question: what could crafting do with a material the world has given up on? Théla is the answer that keeps growing.
Our Products
Each bag begins as discarded plastic: carry bags, food wrappers, packaging film. Sorted by hand, cleaned, cut, and woven on traditional looms. No virgin materials. No industrial processing. Just skill, colour, and time.
The results are bold, tactile, and functional. Made to be used every day and kept for years.
Why Plastic?
Because it is everywhere and is going nowhere. Because plastic is a remarkable material: durable, lightweight, colourful, endlessly useful. And we discard it as though it has no value.
Théla was founded on a straightforward idea: that the most discarded material in the world, transformed by one of the oldest craft traditions, can become something worth keeping for years.
Beyond
Théla sits at the intersection of craft and sustainability. Alongside the collection, Diti works in sustainability education: running creative workshops on reuse and mindful living, and developing sustainability curriculums for schools.
The aim is always the same: to use crafting as a way of changing how people see materials, and what they consider waste.